About

Laura has been fabulous to work with….just what I needed as I tend to get overwhelmed with all the choice and options.  She came to my house and almost immediately “got” my style and taste.  Next step was to go to the store where she had everything laid out for me.  So easy and she [...]

One of the most important things we offer you is our selection of vendors. They are quite literally our partners. Here are some of our Premium Furniture Manufacturers. Norwalk Furniture Norwalk Furniture has been our lead custom upholstery supplier since the beginning. They allow us to offer our clients hundreds of pieces of well designed, [...]

“We moved to this area from a small town in NE Iowa. When it came time to get furniture for our new home I wasn’t sure where to go. I went to a few furniture stores on my own and came home empty-handed and a little overwhelmed. A friend recommended By Design. What a wonderful experience! Laura is [...]

“Working with Laura and the whole team at By Design has been a delight! Our relationship goes way back! Over the years, as our needs and residences have changed, we’ve always relied on them for quality, design, and service. An upcoming condo redo brought us back yet again. While shopping, we introduced our daughter and [...]

We moved recently and needed furniture for our LR and DR. We had purchased from By Design many years earlier and appreciated their quality product line, design services and genuine interest in helping us. I really needed help figuring out what would work with some unique aspects of our home and Jessica was the perfect [...]

“Laura was incredibly helpful in picking out new furniture for our living room. With just a room sketch and a few hints about our style, she selected furniture that looks great, is comfortable, and fits our family of 6. Thank you!”

“This past week I bought a sectional from By Design. I worked with Jessica, one of the designers. The service was excellent. She came out to my house to measure and draw up a plan to size. I visited their showroom many times in the past few weeks and they were always willing to help [...]

“Angela was great to work with. We had specific needs due to my husband’s mobility issues and she was able to help us find the best sofa for our needs and even arrange for an extra cushion. She made an appointment with us before the store opened so we could be the only customer in [...]

“Laura was wonderful and so patient with us. I would highly, highly  recommend her. She is a gem.”

We worked with Laura and very pleased with all her effort. She had a plan for us and if we made suggestions she adjusted and really listened to us. We had our delivery yesterday and she was here to place everything. Our room looks great and Laura was very helpful and we know we can [...]

“I can’t say enough about Laura. She was extremely patient with me and my indecision. She helped me with my living room furniture.  She can see your vision and bring it to life. Her home visits are so helpful! She can work magic into any room.I’m so glad to have met her because I know [...]

“We recently purchased a new home in Waukee and needed some new furniture. Our daughter suggested By Design.  On our first visit, we met Angela and she has been most helpful in picking our furniture.  We appreciate her taking the time to present ideas and suggestions and keeping within our budget.  We look forward to [...]

“We have a family member that is a professional Interior Designer and has been in major publications for her work and unfortunately, she didn’t feel she could provide the best service to fit our needs because she lives out of state. She researched Laura Beeler out and said she would be a perfect fit and [...]

“We built a new home and moved in December 2019 with only a recliner chair for our living room (which we bought from By Design 3 years earlier). Knowing we wanted to get furniture to complement our chair and of the same quality craftsmanship, we returned to By Design. I worked with designer Jessica and [...]

“Jessica has been working with us these past six months to furnish our new home.  She has been terrific to worth with and she has a real talent for helping us find furniture that matches our aesthetic but also showing us fabrics etc…that we would not have chosen on our own… We live out of [...]

“We are wanting to update a couple of rooms in our home and have been searching endlessly for weeks. We happened to hear about by Design from a friend and thought we would check it out. So many beautiful concepts and pieces! We were so lucky to be able to have Jessica assist us (she [...]

“I needed some new pillows to brighten up my family room. Angela helped me find two coordinating fabrics that were not only beautiful but practical and cost-effective, too! I love By Design’s huge fabric selection.”

“Angela was wonderful to work with. She is fantastic at listening to our needs and achieving the perfect color tones with existing pieces we are trying to incorporate.”

“We loved working with Angela!  I’ve been wanting someone to help design our living room for a long time so I had ideas on what I wanted.  Angela put together a design, all the pieces and fabrics that were exactly what we were looking for.  Angela made our experience fun, exciting and stress-free.”

“5 Stars!”

“My wife and I recently purchased a chair and ottoman. Jessica did a great job of helping us decide which style and fabric to choose. I appreciate her interest, knowledge, and helpfulness. We bought the furniture from By Design because we wanted personal service as well as high-quality furniture. We bought expensive (for us) furniture [...]

“I worked with Laura on updating my dining room and what a transformation!  It is stunning and the process was so smooth…and fun!  Great ideas and great products!  I will definitely be back in touch with Laura when the next room needs updating!”