Lauras reviews


“I didn’t think we could afford custom furniture until we found By Design. Laura helps us select quality, personalized pieces that fit our style and our budget. In the end, it doesn’t cost much more to get higher quality furnishings. I feel confident buying and I know it will be delivered with care. I also [...]

Review for Laura at By Design

“We stopped at By Design to browse.  We had no intention of buying anything.  We were impressed with the uniqueness and comfort of the furniture.  Laura Beeler guided us to items we might like.  After our initial in-store experience we decided to contact Laura for in-home consultation.  She was spot on about what we like [...]

Review for Laura at By Design

“We are thrilled with our furniture from By Design, and Laura was exceptionally helpful start to finish!” (Keosauqua)

“We were so thrilled with our experience at By Design! The level of service and speed of delivery was night and day compared to the online retailer we worked with previously. Laura helped us all the way through delivery to make sure we got what we wanted and we love the couch!” (Des Moines)

“I was immediately greeted by Laura who impressed me with her knowledge of the furniture and how it would fit into my space. They have a great selection of fabrics for your made-to-order furniture. They may be a little more expensive than some of the other furniture stores but the quality of the furniture is [...]

“Laura was so very helpful with my recent purchase from By Design. She listened to what I wanted and gave me excellent recommendations. I will definitely be back again!” (Ames)

“I recently purchased a chair and rug. The customer experience was exceptional.  Laura Beeler was so helpful in guiding me to a chair and fabric choice I will enjoy for years.  I will definitely recommend you to friends and family, and continue to do business with you in the future.” (Waukee)

I had the honor to work with Laura Beeler on my couch and chairs. Everything turned out perfect, very well made, couldn’t be happier. (Clive)

“I had the pleasure of working with Laura Beeler. I am beyond happy with the outcome. My family room looks amazing and fits our lifestyle perfectly. During the consultation and design phase, she asked a lot of questions to understand how we would use the space and offered me multiple options. I never once felt [...]

“I worked with Laura at By Design. She is professional, talented and holds an ASID degree so you can expect exceptional knowledge and experience which Laura certainly possesses. Everything I received is beautiful, scaled appropriately and fits our space perfectly. Highly Recommend By Design for all your design and furnishing needs!” (Urbandale)

“I needed to complete my foyer and living room decor and stopped into By Design and was immediately greeted by Laura.  She listened to what I was looking for and quickly came up with great ideas that fit with my existing furniture.  We worked together and were able to find those missing pieces.  Laura was great to work [...]

“I spoke with Laura about how the process works, and she offered to come see my place, measure the rooms I was looking to fill, and give me some suggestions.  “She came over the following Monday, and instantly understood my aesthetic. She asked a number of questions about how I used furniture, what inspires me, [...]

“We discovered By Design several years ago when we purchased our current home. We met Laura on our first visit and since then, have returned multiple times. The atmosphere is always welcoming and we’ve never felt pressured. We have pieces from By Design in almost every room of our home and have enjoyed working with [...]

“My relationship with Laura at By Design began in 2005 when my husband and I built the house of our dreams. Laura knew just what I wanted and gave me a beautiful design! Then this past summer when I was anxious to update, she once again understood perfectly the look I was going for and [...]


“After purchasing furniture from another store, my husband and I decided it did not go with our contemporary home, so we contacted Laura for help!  She immediately came up with ideas that worked perfectly in our home and our family needs.  I can’t imagine working with anyone else!  Our home is beautiful thanks to Laura!! “

“My experience (s) at By Design is always a positive one!! Everyone is so willing to help, and give their honest opinion and I definitely trust their expertise!!! I have always loved the vibe of this store!!! I recently purchased a Beautiful piece of Artwork, and it is an absolute “ Show Stopper” above our [...]

“We had a wonderful experience with Laura Beeler at By Design when we were choosing furniture for our sunroom addition. She spent a lot of time listening to us and getting an understanding of how we planned to use the space, then provided recommendations. She helped me feel more confident in our choices and gave [...]

“Laura Beeler helped me pick out new tables, run, chairs, and pictures for my great room. She came up with a great design that I absolutely love. It hard now to wait for everything to get here. Laura is a wonderful person to work with. She listens to what you want and then pulls it [...]

“I have had a great experience with the “By Design” team. After months of trying to piece together some solutions on my own for 2 rooms in my house, I stopped at “By Design” for some ideas. Madison and Laura listened well, researched ideas, and then presented the perfect plan. Within days, decisions were made [...]

“Working with Laura to design my new living room furniture was a dream. Can’t wait to see it in person!”

“My husband and I have been looking for a long sofa to replace our old one. We searched in many stores and online to no avail when we decided to visit By Design. We were greeted by Laura who really knew her sofas and helped us build a sofa that is just right. Thank you [...]

“I had a wonderful experience working with Laura at By Design. I was wanting a change and wasn’t sure where to begin.  I talked with Laura about my needs and she came up with a plan.  The transformation is absolutely “AMAZING”.  She gave my space the new life it needed. Laura made the process so [...]

“Laura – How fun to see our family room featured in the newsletter! I’ve been meaning to send a note to let you know that we have ALL just loved what you did! ❤️ I’m sitting in a blue chair now, and our family spends so much more time in this room! We love the [...]

“I contacted Laura to help me figure out how to refresh this condo I bought 5 years ago. The focus was on the living room where the layout wasn’t working for me and I wanted to change the flooring but wasn’t sure if that would be the answer. Laura was amazing on the first visit [...]