Your furniture does not have to be one identical piece among the thousands that rolled of a production line and shipped to a warehouse store.

Our thoughts on the trade-offs of choosing leather furniture You love leather furniture:  leather sofas, leather sectionals and chairs, leather recliners.  Heck, you love leather ottomans!  And you’re right to love them.  Leather is a superb choice for your furniture in Des Moines and Iowa.  Here are the issues and our take on them: Cost [...]

Morgan-Console-Table|by Design Des Moines

The media console is a wonderfully elegant solution to the problem of creating a beautiful TV watching space. Here are 15 great media consoles from by Design.


The Sophia sofa offers a wonderful combination of contemporary and traditional design cues. From it’s unique and elegant leg treatment to it’s lush semi-attached arm pillows, this is a great sofa design.


A great family-owned small furniture manufacturer story. We’ve been working with Charleston Forge to place their hand-crafted furniture in our customer’s homes for more years than we’d care to mention. And by Design always been proud to use their products. Every piece is hand-forged and custom finished. Each piece is created specially for our clients – [...]


The Taylor collection is an elegant new introduction from the recent High Point market. It offers a selection of stain colors and finish options on the wood tops and several finish options for the steel bases. These wonderful tables are hand-forged in America. Their artisan quality makes them truly a piece to be prized for [...]


There is nothing better than your own lodge. Do you have visions of snuggling up beside a fireplace with a throw and a cup of hot chocolate? Create that warm lodge look in your home and enjoy your own cozy cabin every time you come inside. It doesn’t have to be traditional you know. Look [...]

W766-CH chair

You may find the look to design your room around here. High Point Market posted this great collection of observations by their team of style spotters. You’ll see a quick description of the furniture and accessory items, textures and colors they loved at market – and also some of their pics. There are some great [...]

We’ve Got Your Ottoman


So many styles available for this essential piece for your room. We admit it. We love ottomans. It’s hard to believe how many of our customers have chosen one of our hundreds of styles of ottomans in their rooms. But, ottomans are so flexible and so functional. Put your feet up – extra seating – hidden [...]


Create a room unique to your lifestyle. Take a look at these examples of how you and your by Design designer can create a unique piece that sets your room apart from every other person’s. Customizing not only makes the piece perfect for your room, it helps to tell your unique story. These tables are [...]

My Experience at Market


What do you get when you send two designers to market to purchase new items for the store? Get ready Des Moines, because by Design has some really neat things coming in. In fact, we’ve already started seeing things arrive. After an early morning plane ride into High Point, North Carolina, I finally got to [...]


A Small Taste of What Is To Come Bonita just returned from Pre-Market. And in a few days Laura, Andrea and Bonita leave for the High Point International Market. It’s the largest furniture & interior design show on the planet. Check out these teaser photos and be sure to check back next week as we bring our [...]

The New Dexter Sofa


The Dexter is a great new design from Norwalk Furniture.  It is a wonderful combination of elegance and comfort.  The important design queues are: High flared shelter arm and back Rich button-tufting Flared arms and backs with curvy, tapering lines Elegance is emphasized by single-seating cushion This design really, really works.  As is so often [...]

The Collection: “Classic simplicity with an unexpected modern flair.”  You’ll find wonderful lines, touchable fabrics, a wealth of details and accent pieces that are not only beautiful, but frequently lighthearted and downright fun. Bio: Thom Filicia is the founder of New York City-based design firm, Thom Filicia, Inc.  His design aesthetic has frequently been referred [...]

Creating a hip town home…

while saving a busy client time! My client is a young busy Gen X’er busy with his career and no time to shop multiple stores.  by Design’s wide array of styles and prices met his needs and matched his time constraints perfectly.  After we met, I had a good idea of his interior design style [...]


There is no question — going to market and finding a great new collection to bring to our floor at by Design is one of the best things that can happen.  We can’t wait to get it in… then we can’t wait to show you!  The new Modern Artisan Collection is a wonderful example.  Here [...]


Reyna Moore does a quick video introduction of a fun new sofa from Norwalk Furniture.  It is the Marie Sofa and the Marie chair, part of the Urban Studio collection.  Inspired by Mid-Century Modern design, the Marie has sleek, contemporary lines and scale that will appeal to condo lovers and folks with less than huge [...]


We now have several pieces of the American Bungalow Collection from Vanguard Furniture on our floor at by Design.  Here is how Vanguard describes this collection: A unique solution for today’s consumer. Created with simple lines and hand-crafted detailing, the American Bungalow Collection is furniture for the generations. Eighteen of the most sought-after upholstery styles [...]


Always Hire A Professional. Years ago Kevin and Joel decided to spray-texture a ceiling themselves. Rent the equipment — mix up the gunk — spray it on.  How tough can this be?  Predictably, the results were mixed.  The ceiling certainly got textured… but so did the floor, the walls and Kevin and Joel.  What.  A. [...]

7291 Tribeca 3-piece sectional

Design on a Dime? Almost. Though a big budget is always great, a smaller budget shouldn’t stop you from creating your perfect room.  At by Design, great design comes in a wide range of prices.  Heck, I would even say inexpensive. We don’t use sleazy, bargain furniture in our design.  You know the type: It [...]

Great attitude, great comfort and great quality. Contemporary furniture with an urban attitude, these compact sofa silhouettes are perfect for today’s condos and space-conscious homes. Every aspect of their scale, style and construction have been designed with an eye to the customer who is both design and price conscious. In fact, Urban Studio sofas in [...]